Crypto & Web3
Most publishers decline crypto. The ones that remain need a penalty-aware screen.
Exchanges, affiliates and Web3 products inherit a history of PBN abuse. The existing crypto affiliate case study required a disavow before new work could start.
SEO challenges in Crypto & Web3
Exchanges, affiliates and Web3 products inherit a history of PBN abuse. The existing crypto affiliate case study required a disavow before new work could start.
Link-building opportunities and publisher considerations
GPM Agency’s crypto work emphasises topical publishers with traffic floors and no penalty history — then a conservative anchor mix.
Methodology
Research → strategy → qualification → outreach → placement → reporting. Details on editorial link building.
Keep going: matching service · related resource · anonymised case study.
FAQs
No. Crypto & Web3 is a focus vertical. Campaigns still follow the same publisher methodology.
URL, target markets, keywords or pages, and whether you need white-label delivery.